Disappointing 'arti...
 

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[Closed] Disappointing 'artisanal' products

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Is it just me, or are artisan-produced products often a bit, well, rubbish?

Beer: I like IPA. I've bought a few boxes of beer from craft breweries but they're mostly insipid and uninteresting. I know I'm not supposed to admit it, but I quite like BrewDog, and I can buy that in Tesco.

Coffee: Occasionally I'll buy a bag from a local roaster, or mail-order from one of the better-known English roasters. I've never had a bag I wasn't a bit disappointed with, ranging from flavourless to overly burnt or just impossible to dial in. Meanwhile, Lavazza red is totally fine.

I'm sure there are other examples. Am I right? Or do I have unsophisticated tastes?


 
Posted : 18/01/2022 12:44 pm
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That's a very subjective question, but IMHO it's you.

To me Brewdog tastes of chemically produced mass produced artisan beer (exception, Elvis Juice I like). Way better beers also on the Tesco shelves, as well as from small local breweries. IMHO

Lavazza Red is totally drinkable and many locally roasted offerings taste crap, but that's a bit like trying one red wine once and then discarding all others. Many different types and roasts and ...... have a look at James Hoffmann

NB, while it's you, you're not wrong. If it's what you like, go ahead.


 
Posted : 18/01/2022 12:52 pm
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No, I think you are right in a lot of cases.

We got a Christmas hamper from work this year that was full of handmade this & artisan that. I looked it up online (obviously) and it was retailing for £99.

There were a couple of things that were really good in it, but the rest was distinctly meh.
The worst was some handmade chocolates that looked really nice, but tasted of.....hmmmm, virtually nothing.

I've often wondered the same about my tastes. Maybe I'm not high brow enough to appreciate the subtle nuances?! Or maybe it's mostly just marketing bollocks?!


 
Posted : 18/01/2022 12:52 pm
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I can't stand Lavazza Red, Tesco Finest Sumatra is much nicer.

I really like the beer from Mad Squirrel but can't stand some of the other local brews.


 
Posted : 18/01/2022 12:59 pm
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artisan means a lot of different things though. It can mean better ingredients, or it might mean it was produced locally, or hand crafted. I quite like getting locally produced things as it means less air miles and a more direct, understandable supply chain.

Doesn't necessarily mean it tastes nicer than something that has flown round the world 8 times though.


 
Posted : 18/01/2022 1:01 pm
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Lavazza Red is totally drinkable and many locally roasted offerings taste crap

This was the first thing came to my mind. But it's totally down to the individual. Artisanal is likely to mean "niche" rather than everyone will like it.


 
Posted : 18/01/2022 1:03 pm
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Artisanal seems to mean zero quality control, so while it may be the best coffee/sourdough/beer etc you had today, there is absolutely no guarantee it’ll be the same tomorrow.


 
Posted : 18/01/2022 1:14 pm
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I've had a fair share of crappy artisinal stuff. Often gifted, but most disappointingly, purchased.

Meat from a trendy butcher, to whom I irrationally continued to give the benefit of the doubt, was frequently poor. Products were on the verge of being off on the day bought, scrag ends punted out as premium and lousy, chewy steak was a particular horror.

Tesco Finest is incredibly consistent by comparison, and far better value.

But matey is presumably running a tiny butchers and can't really afford to have the quality control that Tesco can turn on in an instant, nor their business model to reduce waste and overheads.

Likewise, have been gifted artisinal tea bags which are basically tiny linen sacks full of sticks. They have no tea flavour, just the overpowering aroma of whatever flavourings came out of a bottle bought from Amazon. Horrific.

By contrast, some of the best ham I've ever tasted was knocked out by some bloke from a wooden shed high in the hills of Corsica, miles from anywhere. And a local coffee shop bakes its own cakes to perfection daily. I'm a regular as a result.

It's a minefield. Big corps have access to R&D worth millions, plus cash to fund production lines that knock out perfect products every time. But they lose the individual-ness that made the original products so popular.


 
Posted : 18/01/2022 1:17 pm
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I think the answer is 'it depends'

I too like IPA. I've had some small batch brews that are absolutely delicious and other which are decidedly mediocre to my tastes. I am fortunate enought to have Black Iris brewery just up the road and they brew many a beer to my tastes. I can also buy Vocation beers from tesco - I often buy them direct through as I think they are a great middle ground brewer - small enough to stay interesting but big enough to be cheap in tesco.

Coffee. Oh I've had some expensive crap and right now I get on really well with Sainsburys colombian beans - really nice for not a lot of money. I don't think I get even twice the flavour out of a bag three times the cost - certainly not for a 'daily brew'

(exception, Elvis Juice I like).

Even after they changed the recipie? I found it took on the same insipid taste as clockwork orange which was very disappointing, it used to be incredible.


 
Posted : 18/01/2022 1:18 pm
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Fancy pickles and chutney, always watery


 
Posted : 18/01/2022 1:21 pm
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Round here eating the saucisson sec which has been produced by artisans is a bit risky unless your gut bacteria have been used to it for years. Factory stuff is completely safe.


 
Posted : 18/01/2022 1:22 pm
 poly
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Artisanal seems to mean zero quality control, so while it may be the best coffee/sourdough/beer etc you had today, there is absolutely no guarantee it’ll be the same tomorrow.

Worked with someone who had a stint in the marketing department of a small brewer. They had one main product line and then everything else was a "special edition" - essentially everything that didn't turn out like it should, got a new label made for it and marketed at a premium.


 
Posted : 18/01/2022 1:25 pm
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exception, Elvis Juice I like

Even after they changed the recipie?

Good question, I've barely drunk at all this last year, and when I have Elvis Juice has not been on the list given I had a bit of a Brewdog 'falling out' over the staff scandal. So I'd probably rather not test that out, I'll go with your info.

Anything similar from someone else I should try instead?


 
Posted : 18/01/2022 1:29 pm
 jca
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They had one main product line and then everything else was a “special edition” – essentially everything that didn’t turn out like it should, got a new label made for it and marketed at a premium.

I think this is part of the issue - a larger scale producer will likely have more consistent processes so you are less like to get batch-to-batch variation like you would with an art is anal producer.


 
Posted : 18/01/2022 1:30 pm
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I too like Brewdog but Hazy Jane or Layer Cake would be my tipples of choice.

It's a very interesting discussion. In terms of steak, I find Aldi very hard to better. We have a local farm shop which raises and butchers it's own livestock and I find the steaks to be very variable in quality.


 
Posted : 18/01/2022 1:40 pm
 grum
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I think the answer is ‘it depends’

This ^^^^^

Obviously anyone can call anything artisan it's not a protected term. Sometimes it just means amateurish. Sometimes it's still applied to businesses that started out independently making stuff by hand using finest ingredients and now make mediocre stuff en masse in a factory owned by inbev.

However it can mean someone super nerdy/passionate about what they do making stuff with care and attention out of the best materials/ingredients they can find.

I don't mind a Punk IPA but life is more interesting when you can go to a place and get stuff that isn't easily available in every shop from my local corner shop to a supermarket in Dubai.


 
Posted : 18/01/2022 1:52 pm
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'Artisanal' is not a protected term. I'm not even sure it was a word before about ten years ago tbh.

There are some good small indie coffee shops near me, but also some terrible ones. Being a small independent is no guarantee of quality. Large chains often start out as small independents and become large chains because they are good.


 
Posted : 18/01/2022 2:14 pm
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Meat from a trendy butcher, to whom I irrationally continued to give the benefit of the doubt, was frequently poor.

This - I used to buy my Christmas turkey from our local butcher and it was nothing special with one year being particularly dreadful. I just get mine from Aldi now – a third of the price and I have never been disappointed.

What I often find with artisanal products is the sheer absurdity of the pricing. A tiny block of cheese for £3.50. Or three tiny blocks of cheese for £10. Handcrafted gin for £35. No thanks.


 
Posted : 18/01/2022 2:19 pm
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Most stuff from "farmers' markets" TBH.

Not that I've been to one for years.


 
Posted : 18/01/2022 2:23 pm
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Depends who the 'artisan' is. There's a world of average beer still being made in this country under the new banner of 'local/craft/artisan'. Some people make good beer, some don't.

Bread, there are a couple of bakeries round here I'd rate, one is French and really helped get me interested in bread again, they are amazing. There's another whose sourdough is decidedly sour and underwhelming.

There's a butchers shop on a farm locally, the guy is great and always asks what you are doing with the meat and suggests alternatives if he doesn't have what you wanted originally, the meat is lovely. There's nothing fancy or marketed about this place though, it's just a shop on a farm.

As for coffee, well it might just be that you can't brew to get the best out of it, but I got a batch from a place recommended on here a while back, I've had loads of good coffee from them, but there was nothing I could do to make a drinkable cup with this coffee.

It's like anything, look for the stuff you like, leave the stuff you don't.


 
Posted : 18/01/2022 2:37 pm
 grum
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Handcrafted gin for £35.

Now there's a scam and a half. Most 'craft' gins etc aren't actually made by the people selling them, they've just bought in spirits and added some flavourings, which is fine, but they aren't upfront about this and are then charging the same as a single malt whisky which has had to age for 7 years or whatever.


 
Posted : 18/01/2022 2:40 pm
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Small independents are also sometimes just an entrepreneurial sort looking to cash in on a trend.


 
Posted : 18/01/2022 2:40 pm
 grum
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Might need to remortgage before going but I've never been disappointed:

https://www.thecourtyarddairy.co.uk

What I often find with artisanal products is the sheer absurdity of the pricing.

Some stuff yes but supermarkets have got us hooked on cheap food. How much should things cost when they have been grown sustainably and picked/processed by people being paid a fair wage etc?


 
Posted : 18/01/2022 2:46 pm
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I think a lot of people fancy giving up an office job and becoming a maker of something (gin/bread/coffee etc) and as it's a small setup they call it artisanal but it's often fairly average IMO (but this all depends on your Idea of nice).

I quite like baking(and eating) so enjoy finding a good bakery but I find a lot of them are decidedly average, this could be down to me having high standards (a lot of people must find Mr Kipling tasty but not for me) or that being slightly better than average is all you need to keep afloat. I often read reviews of bakeries being great and visit them to find mediocrity.


 
Posted : 18/01/2022 2:50 pm
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Some stuff yes but supermarkets have got us hooked on cheap food. How much should things cost when they have been grown sustainably and picked/processed by people being paid a fair wage etc?

I do agree with that to an extent, but there has to be some value for money and the claim 'when they have been grown sustainably and picked/processed by people being paid a fair wage etc' is often not substantiated (or even claimed) by the sellers.


 
Posted : 18/01/2022 2:50 pm
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I thought everyone knew that artisanal was just a by word for expensive and not very good?


 
Posted : 18/01/2022 2:50 pm
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Bread, there are a couple of bakeries round here I’d rate, one is French and really helped get me interested in bread again, they are amazing.

Not Maison Clément? My French teacher is always raving about their cakes...


 
Posted : 18/01/2022 2:57 pm
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Yeah, can't say I'd ever buy an artisanal IPA, cos IPA is foul. I prefer beer.
Don't drink coffee.
Anything else is overpriced (ie. I can't afford it)


 
Posted : 18/01/2022 2:58 pm
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The thing about small breweries is there's basically 3 ways to do it

1) be uninteresting and middle of the road and try and get in supermarkets
2) be interesting and unusual which at this point mostly means horrible, since there's so much beer to there. Carrot and uranium flavour.
(3) Gluten free or vegan.

And of course it's an IPA because IPA is super easy to make but sounds fancier than lager. Just like gin- anyone can make gin, all you need is a credit card, a bucket and a stick.

So yeah, at this point it's almost self-fulfilling that most are crap.


 
Posted : 18/01/2022 3:05 pm
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Troll thread of the decade 😆 Coffee, beer,cheese and even the local butchers. Well done, you've included all of us, and should get a fair old singsong 😆


 
Posted : 18/01/2022 3:31 pm
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My artisinal milk shake is better than yours!


 
Posted : 18/01/2022 3:41 pm
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How much should things cost when they have been grown sustainably and picked/processed by people being paid a fair wage etc?

But how much would that fair wage have to increase so the people on it could afford to buy the food?

Not arguing for low wages/costs but it's a complex area.


 
Posted : 18/01/2022 3:45 pm
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Bought some Kimchi & sauerkraut off a chap at the Hexam market last month - definitely not cheap. Kimchi was OK, sauerkraut was closer to elderly coleslaw than sourkraut.

Had the MiL staying at the time who grew up making sauerkraut out of neccessity - she was outraged both at the taste and the price. The good quality stuff you get in baltic or polish shops is night and day nicer and about 20% of the price. The polish stuff morrisons sell is actually very passable.


 
Posted : 18/01/2022 3:53 pm
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My brother in law gave us a large cheddar from Cheddar. Looked the part, tasted like rancid old trainers. It was massive as well. Had to say something as I didn't want it to become a yearly waste of money. This year my sister bought us some beer from an East Lothian based brewer. One of the beers, I say beer in the loosest sense of the word, was undrinkable. All style and no substance. Luckily we have Crossborders Beer just down the road from us who are very good.


 
Posted : 18/01/2022 4:58 pm
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Now there’s a scam and a half. Most ‘craft’ gins etc aren’t actually made by the people selling them, they’ve just bought in spirits and added some flavourings, which is fine, but they aren’t upfront about this and are then charging the same as a single malt whisky which has had to age for 7 years or whatever.

I like the Sicilian blood orange gin made by Jensens in Bermondsey, they only sell it at the distillery and you can see the still and the huge tubs they steep the oranges and gin in and they only make it when they can get the oranges.

nothing else i have tasted comes close, Gordons, Tanquery, Malfy etc. there might be others that could potentially cut the mustard but all those i have tried taste weak and artificial and i’m not taking a £30 risk if i try something else labeled ‘artisanal’

Tonic is another example but going the other way, mass produced fever tree is great, i bought some ‘London Essence bitter orange and elderflower tonic and its weak piss water that tastes of nothing.
says on the tin: “specialists in the art and alchemy of taste”
my arse are they.


 
Posted : 18/01/2022 5:28 pm
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Back onto Brewdog. I got a couple of mixed boxes last Christmas and by god, the Zombie Cake is undrinkable. Foul stuff and I can't drink it.


 
Posted : 18/01/2022 5:33 pm
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Don't drink beer but I've had some stunning " Artisan" cheese which, in my opinion, is well worth the extra money .


 
Posted : 18/01/2022 5:49 pm
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I think a lot of people fancy giving up an office job and becoming a maker of something (gin/bread/coffee etc) and as it’s a small setup they call it artisanal but it’s often fairly average IMO (but this all depends on your Idea of nice).

This is often the problem.......Lawrence was an account manager at a global nut and bolt manufacturer but got burnt out by the corporate bollox. Lawrence followed his dream of making cheesecakes in his potting shed. Lawrence's previous career has allowed him to develop a contemporary website and a high profile social media presence which is very attractive. Unfortunately Lawrence's love of cheesecake prior to setting up the business was largely involved in consuming it and had previously never cooked anything more adventurous than a jacket spud. Lawrence makes a shit cheesecakes but styles it out with his awesome insta posts.


 
Posted : 18/01/2022 5:53 pm
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It's that A word that is a complete load of twaddle. Why not just call it cheese? Of course, if cyou did some dimwit wouldn't pay twice its va;ue for it.


 
Posted : 18/01/2022 6:12 pm
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Actually, most gins in the UK aren't compounded (i.e just neutral alcohol mixed with flavourings) but are re-distilled with the flavourings. So it's slightly more complicated, but not that difficult. I don't really rate it as a process, especially as a commercially trained whisky distiller (i.e. mash, ferment, distil twice, barrel maturation).
It's not a million miles away from Skittles vodka.

I was also trained as a commercial brewer, though did come in to it from the homebrew/craft beer side.
I agree that there is often a huge lack of process control in "craft" brewing and I see the advertising of "small batch" brews as meaning you're too useless to do it again.

However, there is a sweet spot where science/art/marketing/commercial existence come together to make something great. Hopefully that's my shed.


 
Posted : 18/01/2022 6:19 pm
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I think a lot of people fancy giving up an office job and becoming a maker of something (gin/bread/coffee etc)

Neighbour across the road has been doing this for years. She got made redundant from the MRC IIRC and set up Bread on a bike making sourdough bread. Just does small batches in her kitchen, used to deliver by bike then Arthritis got in the way, so now people just collect from her front door.

https://breadonabike.wordpress.com/about/


 
Posted : 18/01/2022 6:27 pm
 grum
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I wanna do something like that but she's doing it with a home oven 😳

Must take forever.


 
Posted : 18/01/2022 6:46 pm
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IMO artisanal almost always means more expensive & nowt special.


 
Posted : 18/01/2022 6:48 pm
 LAT
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i had a custom mountain bike frame that wasn’t a particularly good mountain bike. i was disappointed with that.

edit: i now have a mountain bike made in small batches by artisans and it’s great.


 
Posted : 18/01/2022 6:53 pm
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There’s a builder in my village who has the word artisanal written on his van, somewhat randomly too. My wife spotted it, it’s hilarious as he’s just a distinctly average brickie.
We have a nice local brewery, Mantle, whose beer I like but he doesn’t use the dreaded A word thankfully, kiss of death!
Some friends have a reasonably successful gin distillery nearby. I think their gin is rank and when they introduced their artisan vinegar I definitely ROFL’d!
I like lavazza espresso ground coffee and am quite happy with Hendricks gin but I’m rather uncouth and appreciate size over quality!


 
Posted : 18/01/2022 7:00 pm
 grum
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I do agree with that to an extent, but there has to be some value for money and the claim ‘when they have been grown sustainably and picked/processed by people being paid a fair wage etc’ is often not substantiated (or even claimed) by the sellers.

Taking the example of coffee the trend is for 'artisan' or specialty roasters in the UK make a point of giving loads of info about the specific farms where the beans come from, and notes about environmental/sustainability practices, and are transparent about how much they pay farmers - typically well above fair trade rates.

Maybe doesn't apply so much in other industries I don't know, but buying anything with a transparent supply chain where buyers can build relationships with producers is much more likely to end up involving better pay/conditions etc.


 
Posted : 18/01/2022 7:21 pm
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We have a load of artisan stuff around that we see, being around Bristol and Bath, some nice, some not so nice, but it's just down to my personal tastes, only thing i'm not a fan of is 'artisan' that's not exactly what you see, so those who buy in the stuff, or have it made in mass for several things, including the artisan range.

Only thing that puts me off a lot of it is price, but that's not their fault to be fair, couple of places in Bath sell loads to tourists and visitors, so they look like they're doing well and getting buyers to buy at those prices, i'm just cheap i guess.


 
Posted : 18/01/2022 7:23 pm
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Artisanal chutneys / relish and jams.
Some are okay - but generally they are over-priced and rubbish
Biscuits / cookies - tasted great in the makers kitchen but ....


 
Posted : 19/01/2022 9:22 am
 rone
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Lmao this thread is so post-pandemic (yes it's still raging) anxiousness.

I agree lots of crap.

But way more mass produced crap in circulation.

Coffee yes a bug bear of mine. Never consistent.

Chutneys are an utter waste of time and are basically easy to make, market and store for the seller.


 
Posted : 19/01/2022 9:28 am
 tomd
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Artisanal chutneys / relish and jams.
Some are okay – but generally they are over-priced and rubbish

This. Not that many variables with jams. Only exception I'll make is gooseberry jam - it's hard to buy in shops but I really like it so buy it when available from hipsters.

Pickles tend to be very well served by the Baxters / Shaws etc of this world. Even Branston pickle does the job.


 
Posted : 19/01/2022 9:29 am
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My wife was given some artisan soap for Christmas - but she doesn't use soap so gave it to me to use.

Lovely smell, but lasted about 4 rubs around the sack, crack and armpits and poof it was gone! Never seen a bar of soap disappear so fast! 🙂


 
Posted : 19/01/2022 9:32 am
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Don’t drink beer but I’ve had some stunning ” Artisan” cheese which, in my opinion, is well worth the extra money .

There's another thread for those not predisposed to moaning, you know! But I actually do agree on the cheese front.

Troll thread of the decade 😆 Coffee, beer,cheese and even the local butchers. Well done, you’ve included all of us, and should get a fair old singsong 😆

Thanks. But I must point out that while I brought the beer and coffee, but you guys added the cheese & meat. No one has mentioned a disappointing log burner or VW T5 yet though.


 
Posted : 19/01/2022 9:37 am
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We have 2 farm shops locally, 1 is wildly popular, hideously expensive and just sells overpriced groceries as far as I can tell, although the butchers does make their own sausages/do traditional butcher stuff, but the last batch my wife bought were inedibly peppery. I think they make most of their money off selling overpriced pepper-sausages to the local wish-we-had-a-waitrose crowd.

The other sells a few other bits and bobs, but is mostly about the butchers, the meat is almost all raised on the farm and while not cheap, is usually very fresh, and they can cut it any which way you like. I think they make most of their money from selling to restaurants. You can even go and see the little piglets and give them a stroke a few weeks before they meet their end. For some people its a bit weird but at least my kids are under no illusions as to where their food comes from.

I know which I prefer!


 
Posted : 19/01/2022 9:56 am
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I wonder if the problem is that these small businesses are too small to be able to fail i.e. if they make a bad batch of their product then they can't afford to chuck it and start again so they sell it even if they're not 100% happy.

For me, I want an artisanal product to be better than a mass produced product and better than something I can make myself. I think the threshold can vary a lot depending on the product and my (or your) own abilities to make the item yourself.


 
Posted : 19/01/2022 10:29 am
 wbo
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Jams are tricky as the market is used to stuff from the supermarket slammed full of sugar and artificial sweeteners


 
Posted : 19/01/2022 10:33 am
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I don't get this 'artisanal coffee' bit. They don't grow it, they import it, roast it and ship it out. I use a great independent, Hormozi, but as far as I know there's no value-added from the A word, long beards or leather aprons.


 
Posted : 19/01/2022 10:38 am
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@footflaps @grum

I wanna do something like that but she’s doing it with a home oven 😳

Must take forever.

Me too. Have genuinely considered it (will be unemployed as of March), and I'm obviously not the only one - it's almost become a cliché in the last couple of years! Have thought of delivering it by bike too, as a bit of a USP/paid exercise.

Doing it in a home kitchen is impressive, and not a very big one either - I found this little film about her:

I can't get my head round the economics and the timings of it though: the ingredients are cheap (but not free), and even ignoring the cost of energy (increasingly unrealistic) and any one-off equipment costs, even at say £4 a loaf (which is about the top end of what a loaf of artisan sourdough sells for, around here at least), you need to bake quite a few loaves to make it worthwhile. With a domestic oven, there's only so many loaves you can bake at once. She's obviously making it work though, kudos to her.

Anyway, that was a bit a of a tangent.

There’s a builder in my village who has the word artisanal written on his van, somewhat randomly too

I have a personal policy on "artisan(al)" which is that if you describe yourself/your products as one yourself, you're/they're probably not.


 
Posted : 19/01/2022 11:00 am
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I don’t get this ‘artisanal coffee’ bit. They don’t grow it, they import it, roast it and ship it out.

This is true. I suppose the value added is the fact that you can buy recently-roasted beans which is usually* better for freshness vs supermarket beans which will often have been roasted weeks / months earlier. I'm not sure if using local roasters reduces transportation costs / air miles. Perhaps someone else can comment. And yes, I'm aware of the absurdity of worrying about coffee air miles.

*Apparently the ideal time to brew is 10-14 days after roasting.

My beef is with small-batch locally-made expensive products that don't live up to expectations, not whether they call themselves 'Artisans'. But yeah, if you self-apply the term it raises alarm bells!


 
Posted : 19/01/2022 11:05 am
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Yep, they roast to order and it's here in a couple of days and I'm paying about 13 quid a kilo upwards and I've seen stuff flagged up on here for 11 quid without indicating a weight on their website so I imagine 250gms. Must be some rich hippies out there.


 
Posted : 19/01/2022 11:50 am
 grum
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I don’t get this ‘artisanal coffee’ bit. They don’t grow it, they import it, roast it and ship it out.

Many of the UK quality roasters go out to visit coffee farms and encourage them to grow certain types of beans or encourage sustainable practises, or to dry/process them in a certain way. They are then graded by people who have qualified professionally to be able to discern quality and identify different flavour notes etc. Then they are imported, roasted etc.

It may be too much fancy faff for you but its definitely a real thing and when you get into it you absolutely can tell the difference. You can pay £80 for a 250g bag though which for me is crazy but I'm sure some people out there appreciate it.

She’s obviously making it work though, kudos to her.

Sounds like it could be more of a hobby or something done for mental health etc than a pure commercial business.

Where are you @thenorthwind ? Wanna join forces? 🙂 I'm in Arnside in S Cumbria.


 
Posted : 19/01/2022 1:58 pm
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Salt. It all tastes of, well you know, umm, salt.

A new start up near me is producing sea salt. £60/Kg. No ta. A bloke who works there mentioned they were aiming to become like Maldon sea salt. Ok, yes, why not. But theirs is £9/Kg.


 
Posted : 19/01/2022 2:05 pm
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Sorry @grum, I'm in Newcastle, but nice idea.

I think you're right, maybe more of a paid hobby, but at 100 loaves a day, fairly well paid.


 
Posted : 19/01/2022 2:27 pm
 grum
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Ah well! Didn't see the 100 loaves a day but 😳 How is that even possible in a home oven. Takes me about 40 mins to bake one 900gm loaf.

Sorry for the digression folks!


 
Posted : 19/01/2022 2:46 pm
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No idea! She mentioned 100 loaves a day in the video (not every day I assume). She's doing 6 at a time, 3 per shelf, rotating them from top to bottom. She says she only bakes them for 30 minutes, whereas I do mine closer to an hour. They might be slightly smaller loaves, but she's obviously got really good structure in her dough because they're not spreading at all in baking, hence they all fit without touching.

Yeah, sorry, we should probably revive the sourdough thread (or at least one of them).


 
Posted : 19/01/2022 4:03 pm
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Doing it in a home kitchen is impressive, and not a very big one either – I found this little film about her:

I can’t get my head round the economics and the timings of it though: the ingredients are cheap (but not free), and even ignoring the cost of energy (increasingly unrealistic) and any one-off equipment costs, even at say £4 a loaf (which is about the top end of what a loaf of artisan sourdough sells for, around here at least), you need to bake quite a few loaves to make it worthwhile. With a domestic oven, there’s only so many loaves you can bake at once. She’s obviously making it work though, kudos to her.

I think also they cost more than £4 (this is Cambridge, everything costs more). I can't remember exactly as we've not bought one for ages (don't eat bread much).

I suspect, like a lot of us her age her mortgage (if she still has one) is tiny, so you don't need a big wage. She also works one or two days a week at a local museum.

She mentioned 100 loaves a day in the video (not every day I assume)

Yep she only bakes once or two a week, you place an order on, say Tuesday, and collect your load on Thursday.

She might have two domestic ovens, can't recall. Her original one died and I remember her replacing that one (she lives opposite) and I think she said she had a second one.


 
Posted : 19/01/2022 5:14 pm
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A new start up near me is producing sea salt. £60/Kg. No ta. A bloke who works there mentioned they were aiming to become like Maldon sea salt. Ok, yes, why not. But theirs is £9/Kg

That's outrageous. We buy salt for cheesemaking (PDV) at £5.00 for a 25kg bag!


 
Posted : 19/01/2022 6:38 pm
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I remember when "Artisnal" (before the word was invented) was just supporting the independent guy, now it's become a byword for charging 5 times as much for someones hobby output that just becomes some sort of bragging right.

Also, their life story has to be some sort of selling point - "we came up with our personalised bag-for-life business while trekking up Machu Picchu where we had a spiritual awakening having met a talking donkey who crafted his own cheese from crushed ladybird dreams"


 
Posted : 19/01/2022 7:34 pm
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In central America many coffee growers aren't waiting for the next Epicurian hipster to turn up and tell them how it should be done. They're trying to produce the best they can in that environment whilst having to deal with the incessant and varying demands of the local mafia. This £80 stuff must be coming from elsewhere or someone's leg is being pulled.


 
Posted : 19/01/2022 8:03 pm
 grum
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I believe the most expensive stuff is normally Gesha or Geisha which originally comes from Ethiopia.

turn up and tell them how it should be done.

Think it's more about telling them what quality they would like to buy/what will sell well. I dunno about all of them but I've read some of the reports some UK roasters have written about trips to producers and its people who are committed to ethical and sustainable practise building lasting relationships not neo-colonialist hipsters on a jolly giving lectures. I imagine that probably exists though.

Re salt: you can buy special artisanal salt for artisanal sourdough making! Not sure how much if you buy a kilo but it's £3 for 100g I think which I thought was v expensive!


 
Posted : 19/01/2022 8:11 pm
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A new start up near me is producing sea salt. £60/Kg. No ta. A bloke who works there mentioned they were aiming to become like Maldon sea salt. Ok, yes, why not. But theirs is £9/Kg

That’s outrageous. We buy salt for cheesemaking (PDV) at £5.00 for a 25kg bag!

I mean, these weren't commercial quantities, it was retail packaging. The wonderful design and witty blurb on the back must be worth something. I doubt they have made 25 Kg yet...


 
Posted : 19/01/2022 9:30 pm
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Posh products not worth it are always a disappointment, but if you find something good it can be so much better.

Pilot Brewing for a nice IPA, and Unorthodox Wee Stoater for a coffee bean. Luckily both very local to us but do ship, highly recommended both


 
Posted : 19/01/2022 9:38 pm
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That’s outrageous. We buy salt for cheesemaking (PDV) at £5.00 for a 25kg bag!

Salt is the cheapest ingredient in the food industry.

With the amount of pink salt there is , I find it hard to believe there is any left in the Himalayas


 
Posted : 19/01/2022 9:46 pm
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We have 2 farm shops locally, 1 is wildly popular, hideously expensive

We have one. I'll raise you on price. Hint - A certain HRH (RIP) used to serve in The Firm's shop of a Sunday afternoon once a month. Can be very hit and miss, but the butchers is first rate. And silly expensive. The rest is more miss.


 
Posted : 19/01/2022 11:53 pm
 grum
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Not been for a while but this was always a v good farm shop with non-ridiculous prices.

https://keelhamfarmshop.co.uk/


 
Posted : 20/01/2022 12:25 am
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Mass-produced "craft beer," surely the biggest scam of the last decade. It's beer in half-sized cans at twice the price. It might be good but, worthy of a quadrupling of the price?


 
Posted : 20/01/2022 1:17 am
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There’s a builder in my village who has the word artisanal written on his van,

Please tell me it's written split across a sliding door.


 
Posted : 20/01/2022 1:18 am
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@theotherjohnv

Anything similar from someone else I should try instead?

I’m a latecomer to Brewdog, but had a bottle of Hazy Jane which convinced me.

Prefer draught in general, but at a push there are some notable canned or bottled ales I’ve enjoyed. Off the top:

Fourpure Citrus Session
Ægir Dag Sitrus
Salopian Lemon Dream

In the spirit of the thread, it feels like I’ve tried more disappointing (or plain horrible) ‘craft beers’ than I have hot dinners during the last decade.

But the latest horror I tried was some ‘’Rhubarb and mango craft cider’. There are no words to describe it. ‘Rank sugar taking the piss in in water’ will suffice. I’ll stick to the real stuff. Even the best local traditional cider maker I know (to my palate the best of the best) has begun to use the words ‘craft cider’ on his website. End Of Times, to the bunker…


 
Posted : 20/01/2022 7:06 am
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She might have two domestic ovens, can’t recall. Her original one died and I remember her replacing that one (she lives opposite) and I think she said she had a second one.

In the video she said she'd killed two previous ovens, but in the comments mentions that she's using a Rofco B40 now, which is the artisan bakery equivalent of the T5 on here.

This £80 stuff must be coming from elsewhere or someone’s leg is being pulled.

Probably one of the many other coffee-growing regions then.


 
Posted : 20/01/2022 8:52 am
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Not that I drink coffee but I thought the better stuff grew at specific altitudes so higher quality beans were constrained in supply as there was only so much suitable land and those beans were the ones which cost more.


 
Posted : 20/01/2022 9:26 am
 tomd
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Jams are tricky as the market is used to stuff from the supermarket slammed full of sugar and artificial sweeteners

The composition of jam is legally defined - it sort of has to be jammed full of fruit and sugar to even be a jam.

https://www.legislation.gov.uk/uksi/2003/3120/schedule/1/made

A decent supermarket strawberry jam like Mackays has precisely 350g/1000g of scottish fruit, sugar, pectin and citric acid. There's no junk in it - it has exactly the same ingredients as you or an artisan would use at home to make strawberry jam.


 
Posted : 20/01/2022 10:07 am
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