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This seems like an incredibly obscure and random way to trail a new album release!
https://www.bbc.com/news/entertainment-arts-66592170
https://www.hackneydiamonds.com/
Dont know it got you looking and sharing, and me looking.
I would have completely let it pass me by if some old farts decided to release an album in a conventional manor... whatever that is.
in a conventional manor
Islington?
This seems like an incredibly obscure and random way to trail a new album release!
And a very cheap one - way pay for a PR and Advertising campaign if you can do one little obscure press release and have the BBC pick up the the story and do it all for free 🙂
I'm sure it was someone very expensive who worked out just how to do it that cheaply though.
Its either that or a tweet I suppose.