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2025 Mountain Bike World Series claims 56 million cumulative views

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732 Views
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Mid-season figures taken from January 1st to August 1st 2025


 
Posted : 06/08/2025 10:19 am
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Coincidentally, the same number of words that Ric squeezes into each broadcast.


 
Posted : 06/08/2025 10:31 am
weeksy reacted
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That'll be my fault. I've never watched mountain biking on the telly until I saw it on TNT this year. Been watching most of the Downhill and XC races and absolutely loving it.


 
Posted : 06/08/2025 10:44 am
 jfab
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Good, they're clearly putting a lot of time and money into trying to make it work and gain viewers. I really like the coverage and XC course previews with Josh and various team riders each race weekend are a really good way to get your head around how techy a lot of the tracks are now! Having a racer on most weekends too is a good idea to get a different perspective on things, although some of them are clearly more comfortable in front of the camera than others!

The Downtime Podcast episode with Josh Carlson was really good actually, hearing how enthusiastic he is about it and how much happens in the background that you don't see/hear.

My only annoyance is Ric pronouncing Schurter "Shurr-urrr" but I'll live with it.


 
Posted : 06/08/2025 11:59 am
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The cumulative views number set against the watched hours sounds to me like a fairly small but dedicated fan base watching all of their races whilst a huge number of people see is there but then switch away. I'd be interested to know what a 'view' is. My guess is that tuning in and seeing the preamble is on so going away and coming back when the racing starts is a count of two. Multiply that across a weekend of racing and one viewer can rack up a lot of stats.


 
Posted : 06/08/2025 12:19 pm
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I can’t decide if it’s alot of views. So across downhill including qualifying, short track and xco all doubled up for men and women that 50 things so far this year? So a million per race??  

It’s really expensive per race for me. Ok when I’m doing grands tours as well but when there is only one race in a month it’s mad


 
Posted : 06/08/2025 2:08 pm
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Would be interesting to have comaparative stats from the Red Bull days - else those stats are meaningless.


 
Posted : 06/08/2025 2:26 pm
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I suspect they'll be measured differently...


 
Posted : 06/08/2025 3:05 pm
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I have watched everything that's been on the TNT TV channels and enjoyed the content. Ric needs to get better at commontary but other than that I'm impressed.


 
Posted : 06/08/2025 3:46 pm
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And somehow, the prize money is less than an average bicycle. 


 
Posted : 06/08/2025 4:08 pm
BoardinBob reacted
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I suspect there's some very careful massaging of the stats here

 

Their YouTube views this year are a fraction of 57 million. 

 

https://socialblade.com/youtube/channel/UCWS4nfoou79mwo9nHew49fA

 


 
Posted : 06/08/2025 7:14 pm
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How long do you have to watch for it to be a view?

Does watching the replays count too?

 

With figures like that I can't seem them dropping the price as it'll be a case of "ooh look how popular we are".

I've paid but cancelling after the last DH race and will start again for the first race next season.


 
Posted : 07/08/2025 9:03 am
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I can’t decide if it’s alot of views.

I think that's deliberate.

How long do you have to watch for it to be a view?

I wouldn't be surprised if they had counted people flicking past it on the remote looking for the darts.

I suspect there's some very careful massaging of the stats here

Definitely a case of "lies, damn lies and statistics".

Bet they wouldn't dare publish UK viewing stats after their daylight robbery pricing strategy.


 
Posted : 07/08/2025 9:07 am
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Watched every event when it was on Red Bull, but absolutely none of it since they paywalled it. I'm sure there's many in the same boat.


 
Posted : 07/08/2025 9:22 am
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Posted by: PrinceJohn

Would be interesting to have comaparative stats from the Red Bull days - else those stats are meaningless.

 

Completely agree. I suspect impossible because even if released they probably measure them differ3ntly making comparison almost impossible

 


 
Posted : 07/08/2025 9:43 am
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Lets wait until tiz-cycling releases their viewing figures...


 
Posted : 07/08/2025 11:08 am
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To the UCI/Warner Bros:

oar2.jpg


 
Posted : 07/08/2025 11:45 am

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