The Flooks sell TF Tuned

Here’s the official word:

tim_helen_martin_ian
Tim, Helen and new owners Martin and Ian

 

In order to ensure the continued growth of the UK’s leading independent mountain bike suspension specialist, TF Tuned Shox, Tim and Helen Flooks are selling the business. TF Tuned Shox will be acquired by business partners Martin Palmer and Ian Kennedy through their company Tec Frontiers Ltd, specifically set up for this purpose. The sale will complete at the end of March when the business will transfer to the new company.

Tim Flooks will remain with the business as Technical Director and will continue to lead the servicing team. “It’s great to have found new owners in Ian and Martin as they have the commercial experience to continue the successful growth of TF Tuned.” said Tim. “I’ll be free to keep our technical expertise and customer service as high as ever, whilst the guys focus on taking the business to its next level.  I’ll also be able to ride my bike a bit more!” 
  
Commenting on the acquisition Martin Palmer, one of the two new owners, stated “Tim and Helen and their excellent staff have built a great business. Our plans are not for any major changes, rather to continue what they have started. We intend to ensure that TF Tuned becomes widely recognised as the only place to go in the UK and Europe for all matters relating to mountain bike suspension”. Speaking about the future he added “We are committed to all the existing staff, customers, suppliers and sponsored riders. Our job is to grow the great service on offer via www.tftuned.com and to make sure all serious mountain bikers know about TF Tuned so that they can get the most out of their suspension and riding”.

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Chipps Chippendale

Singletrackworld's Editor At Large

With 23 years as Editor of Singletrack World Magazine, Chipps is the longest-running mountain bike magazine editor in the world. He started in the bike trade in 1990 and became a full time mountain bike journalist at the start of 1994. Over the last 30 years as a bike writer and photographer, he has seen mountain bike culture flourish, strengthen and diversify and bike technology go from rigid steel frames to fully suspended carbon fibre (and sometimes back to rigid steel as well.)

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25 thoughts on “The Flooks sell TF Tuned

  1. I think TF have been running with a number of extra staff for a while now. They seem clued up enough that they wouldn’t let their business advantage (expertise and great customer service IME) go down the pan.

    Good luck to all involved, just don’t try and go global too quickly!

  2. Good luck to all of you, I’ll still be sending you my stuff to fix, as your spanner people know how to do the fixing real good !

  3. OK I don’t have a Harvard MBA but with the pound very low against the Euro its not rocket science to see where TFT might find new business, not sure well check CRC, they have finally woken up to the export market and there doing rather well out of it.

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