Podium Girls - do t...
 

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[Closed] Podium Girls - do they still have a place at races - what do you think ?

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 hels
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Harmless tradition performing a valuable role ?

Vile patronising sexist anachronism ?

Read this first:

http://www.theguardian.com/sport/100-tours-100-tales/2015/jun/16/cycling-needs-to-lose-its-podium-girls


 
Posted : 16/06/2015 11:20 am
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Couldn't care less if boy or girl. Person in the middle is the important one.


 
Posted : 16/06/2015 11:22 am
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I don't see the need for them. I am not offended by them, I just think they are pointless. I know what women look like, I don't need reminding thanks!


 
Posted : 16/06/2015 11:29 am
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Couldn't care less if boy or girl. Person in the middle is the important one.

Dirty.


 
Posted : 16/06/2015 11:29 am
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bearnecessities - Member
Couldn't care less if boy or girl. Person in the middle is the important one.
Dirty.

😆


 
Posted : 16/06/2015 11:32 am
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People with well defined physiques in tight fitting clothing have absolutely no place in cycling


 
Posted : 16/06/2015 11:33 am
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Formula 1 and Moto GP brolly dolly girls? do they still exist?


 
Posted : 16/06/2015 11:33 am
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Difficult to argue I'm favour of them in the 21st century really. Its all a bit ...

[img] [/img]


 
Posted : 16/06/2015 11:34 am
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MrP plus one. Not bothered, but can see the anachronism


 
Posted : 16/06/2015 11:36 am
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not read the article (yet) but they are very difficult to justify. I would rather see their place taken with young kids from within the sport, a bit like mascots at football matches. That would be so inspiring for kids to share the podium with their heros.


 
Posted : 16/06/2015 11:37 am
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They do still exist to some extent in F1 (parading in front of the cars on the grid IIRC) but they're not bikini or similar clad any more though still IIRC fairly tight clothing. The trend is more towards air hostess type outfits on the podiums though.

With regards to the guardian article, no they don't have a place. Podium hosts/hostesses who actually have a function is fine (assuming dressed to reflect that job) but for me it's clearly a sexist thing having barely dressed women there who serve no other purpose than to attract male attention.


 
Posted : 16/06/2015 11:38 am
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organisers and sponsors will pay pretty girls to wear, or stand in front of logos because photogs will take pictures of them because mags and papers and websites will buy them because people will look at them.


 
Posted : 16/06/2015 11:39 am
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Possibly/probably but that doesn't make it right.

And TBH to do it at a women's race just seems totally counter productive in the sense that it's so visually jarring aside from any other issues.


 
Posted : 16/06/2015 11:40 am
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Bikini clad girls, no!
Kissing of the hero winner, no!
But attractive people are always going to be used to sell product, no harm in that.


 
Posted : 16/06/2015 11:43 am
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Video gaming went through this discussion a few years back regarding "booth babes" at conferences/EXPO's etc.

The verdict is no: we're a bit over this as an industry, but they certainly are great at striking up conversation with nerds.


 
Posted : 16/06/2015 11:43 am
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Never watched a race long enough to see a podium on telly/net, as soon as the winners over the finish line i switch off, so never noticed them.

The thing I thought quite amusing and out-of-place was the shimano girls in bikinis holding umbrellas over athletes to mark the launch of XTR Di2 at whatever UCI world cup race it was.


 
Posted : 16/06/2015 11:43 am
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Just read the article and seen the pic that Marijn posted.

Weird and creepy! Edit: and "tawdry"

Last 2 paras sum it nicely, as they should.


 
Posted : 16/06/2015 11:44 am
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I would rather see their place taken with young kids from within the sport, a bit like mascots at football matches.

this^^^^ , much better idea

podium girls are a bit of a sad legacy of the 70s imho, even shallower than xfactor etc

im sure clarkson/borris/farage will get all PC gone mad about it in a minute tho*

* if a belgian womens cycling race were to actually register on the radar of their target auddience


 
Posted : 16/06/2015 11:47 am
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While we are getting rid of podium girls can we also get rid of self promoting mayors, councillors etc who also seem to find their way into presentations?


 
Posted : 16/06/2015 11:49 am
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can we also get rid of self promoting mayors, councillors etc

Probably not as, in many cases, thee are the people that have made it possible for the race to take place in that town.


 
Posted : 16/06/2015 11:52 am
 hels
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The thing I noticed immediately about the pic Marijn tweeted is the old fully clothed baldy fat bloke ! Makes it even worse...although at least he wasn't wearing a plastic mac.


 
Posted : 16/06/2015 11:52 am
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Sometimes I see road cycling stuff like this and wonder whether I've stumbled back in time.


 
Posted : 16/06/2015 11:56 am
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Don't need the podium girls just like F1 doesn't need grid girls.


 
Posted : 16/06/2015 11:57 am
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I think in general is fairly tasteful - I can't see anything objectionable about the podium girls on the TdF or Vuelta for example.

F1 has toned it down, but MotoGP still verges on the pornographic.


 
Posted : 16/06/2015 11:58 am
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Weeeeellllll, I'm kinda happy with it TBH.

Whilst I see it as soooo 1980's I do kinda like it. I do, or rather would, prefer some kids on the Podium as suggested since Cycling has a mass fanbase it would be nice for them to be represented.

Whats' Cookson have to say on it ? Or is he still reeling from Portes' "fair sportsmanship fail" 🙄


 
Posted : 16/06/2015 11:58 am
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Sometimes I see road cycling stuff like this and wonder whether I've stumbled back in time.

The thing I thought quite amusing and out-of-place was the shimano girls in bikinis holding umbrellas over athletes to mark the launch of [b]XTR[/b] Di2 at whatever UCI world cup race it was.


 
Posted : 16/06/2015 11:59 am
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It is a bit of an embarrassment to sport. Especially when I think about how I'd explain it all to my daughter when she's old enough. Do wish they'd do away with it. If they need someone in that role then local school kids would be much better bet.

MotoGP is still pretty shocking, though at least the podium ladies don't have to do a staged kiss of the winner for the photographers. Fair play to the likes of Dani Pedrosa though for having one of his mechanics hold the brolly instead of some scantily clad lady.


 
Posted : 16/06/2015 12:01 pm
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if the fans are getting half naked birds for free i bet there wont be many blokes complaining tbh. i know i wouldnt. i understand if the ladies arent well chuffed at there presentation but shit happens.


 
Posted : 16/06/2015 12:03 pm
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if the fans are getting half naked birds for free i bet there wont be many blokes complaining tbh. i know i wouldnt. i understand if the ladies arent well chuffed at there presentation but shit happens.

Hello 1980's man.

arent well chuffed at there presentation but shit happens

their, not there. If you are going to be a dinosaur, at least be a grammatically correct one.


 
Posted : 16/06/2015 12:04 pm
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Personally it's a bit embarrassing but then again I'm not likely to be up there.


 
Posted : 16/06/2015 12:09 pm
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if your going to be a ****er at least , oh sorry you are doing it right lol. who gives a shite how its spelt, same as if birds in small knickers are on show.


 
Posted : 16/06/2015 12:09 pm
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It's bad enough (as in tedious, pointless & old-fashioned) having female 'eye candy' on the men's podium, but to have [i]bikini clad[/i] women on the women's podium is taking the piss!

[img] :large[/img]


 
Posted : 16/06/2015 12:10 pm
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Distinct lack of them at Lee Quarry on Sunday, bit too cold for them in Lancashire.

[img] [/img]

I think for a women's race its inappropriate and may be a touch insensitive. Now if it was tanned hunks, clad in skimpy Speedos, flexing their muscles. That may be worth watching.


 
Posted : 16/06/2015 12:11 pm
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this would be odd, wouldn't it 😀

[img] [/img]


 
Posted : 16/06/2015 12:12 pm
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carefull tracey youll be branded 1980s woman lol.


 
Posted : 16/06/2015 12:16 pm
 DezB
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[i]to have bikini clad women on the women's podium is taking the piss![/i]

They're not on the podium 😉

It really is a bizarre sight.

Round card girls in boxing is also pretty weird for these times, but hey, what job would these semi-attractive women do otherwise??


 
Posted : 16/06/2015 12:16 pm
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but hey, what job would these semi-attractive women do otherwise??


 
Posted : 16/06/2015 12:21 pm
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Reckon you should tweet that pic to @festinagirl (author of the guardian piece) 🙂


 
Posted : 16/06/2015 12:21 pm
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Ah just seen that photo, that is shockingly embarrasing. Very sad indeed.


 
Posted : 16/06/2015 12:21 pm
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It seems like a fairly embarrasing anachronism to continue with this kind of thing, male or female. It's certainly time for male riders to speak out on the issue though...


 
Posted : 16/06/2015 12:26 pm
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The photo is hilarious in a 'what the hell were they thinking?' kind of way. The girls look really awkward.

To be honest, I can't believe people still think it has any place in any sport - F1, cycling, motorbike racing etc.
I don't understand what the benefit is to an event/the sport. Who organises an event & thinks 'hey, we really need to remember to call that agency & get 6 hot babes sent over to stand around looking awkward'.
It's like the line-up of women at the end of a F1 race who stand on either side of the corridor on the way to the rostrum & clap the winners. Why? What is the point? What are they bringing to the event?

What's weird is that no one seems to bat an eyelid but if it was a group of blokes in swimming trunks (as per the amusing photo on the previous page) people would be asking what the hell was going on.


 
Posted : 16/06/2015 12:32 pm
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It's all quite unnecessary and gratuitous, to the point of being offensive I think. As someone else has pointed out, it all feels a bit Gene Hunt.

I have the same attitude towards the idea that girls in swimsuits should be paraded on an F1 grid or should be paid to stare admiringly at F1 drivers when they collect their trophies.

I'm starting to get impatient with it.


 
Posted : 16/06/2015 12:33 pm
 DezB
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[i] It's certainly time for male riders to speak out on the issue though[/i]

Not sure if they even notice! "I WON!!"


 
Posted : 16/06/2015 12:33 pm
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Not sure if they even notice! "I WON!!"

Peter Sagan does.


 
Posted : 16/06/2015 12:34 pm
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Yeah, Sagan might not be the first to speak out on it!


 
Posted : 16/06/2015 12:36 pm
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imho, it's naff and embarrassing, we can do better, so should try.


 
Posted : 16/06/2015 12:37 pm
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Peter Sagan does

He may not be the best person to speak out on the issue.

As for podium girls, the whole thing is embarrassing and should have no place in modern sports.


 
Posted : 16/06/2015 12:40 pm
 hels
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The umbrella girls at MotoGP amuse me - they are usually about 2 feet taller than the riders so they do have a useful function e.g. keeping the sun away from the athletes.


 
Posted : 16/06/2015 12:44 pm
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Jesus that Flanders picture is truly toe curling.

I must say I like the idea of young riders from the local cycling clubs doing the prizes, much less cringe-worthy and it's always good to get the young'uns inspired.


 
Posted : 16/06/2015 12:46 pm
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Speaking as a Belgian Brit I also feel they are a really odd thing to have there and are horribly out dated but I would also say there are lots of people at cycling events in Belgium that have no interest in cycling whatsoever.
They are present for the hospitality only and the show.
I've had same experience with Formula 1 for work when guests we'd paid thousands to host didn't even watch the race 🙁

These VIP packages are funded by the sponsors that make cycling possible hence I'm more inclined to see these inappropriate podium girls fade out naturally by the sponsors decisions than ruled enforcement.


 
Posted : 16/06/2015 12:53 pm
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I think what we've learned about the upper echelons of sport management in recent years, be it road cycling, football, whatever is that it is chock full of individuals, mostly male, with a very warped view of the world.

Podium girls would fit right in to that view I reckon.

That podium photo from Belgium is ghastly.


 
Posted : 16/06/2015 1:04 pm
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You can add the X-Fighters podium to the naughty list too.

[img] [/img]

Infact Moto-X and the omnipresent energy drinks brands seem to be some of the worst offenders.


 
Posted : 16/06/2015 1:43 pm
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What we need is for a few daring people to arrange some men in trunks at a few races to go wandering around the pits and crash the podiums as per pic on other page, just to make the point and expose it for the ludicrousness that it is regardless of gender.


 
Posted : 16/06/2015 1:44 pm
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guy in the white boots ain't too happy. Maybe it's his jimjam envy?


 
Posted : 16/06/2015 1:50 pm
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Absolutely no need in the modern age!


 
Posted : 16/06/2015 2:14 pm
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What we need is for a few daring people to arrange some men in trunks at a few races to go wandering around the pits and crash the podiums

Look out for me in my trunks at this years Torq in your sleep 12:12 😀


 
Posted : 16/06/2015 2:48 pm
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Podium girls & brolly dollys are well past their use by date, but now that there are women competing & scoring race points in Moto 3 there is at least hope for the future.


 
Posted : 16/06/2015 2:53 pm
 DezB
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[i]You can add the X-Fighters podium to the naughty list too.[/i]

Er, did I say [i]semi[/i]-attractive?

(Sorry!)


 
Posted : 16/06/2015 2:56 pm
 hora
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Its about context of the event.

At a bicycle race its odd.

However I was watching Speedway recently and the Monster girls were oot'. MrsH said 'is that really necessary'? but if you are into motorsport its part and parcel of the event etc etc.

I don't have a problem with it.

How about popular series aimed at women perpetuating that men are sex objects? Why aren't we up in arms about that? (aka Sex in the City).

I've no problem with men in swimming cossies etc. Afteral why can't we admire the male and female form?

Should we become prudes or impose Sharia law?


 
Posted : 16/06/2015 2:58 pm
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Agree with Hora above - Time and a place for all of it, I don't see a problem with having a fella in speedos standing next to the winner any more then a woman in a swimsuit.
If a company is going to support the sport great, if they want to show this through half nekkid models then so be it.
<engage Clarkson mode> The world is going PC mad.


 
Posted : 16/06/2015 3:07 pm
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This thread is deeply depressing.

I've no problem with men in swimming cossies etc. Afteral why can't we admire the male and female form?

If you are looking at the ladies in front of that podium in Belgium and "admiring the female form" then... tbh words fail me 😥


 
Posted : 16/06/2015 3:15 pm
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I think in the general scheme of things it barely matters, lets sort out world poverty then we can worry about what someone is or isn't wearing.


 
Posted : 16/06/2015 3:18 pm
 hora
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If you are looking at the ladies in front of that podium in Belgium and "admiring the female form" then... tbh words fail me

Theres many things wrong with the girls being at that event- the choice of costumes etc is one of them. Its out of context as well.

If it was surfing or hotweather competition I wouldn't see any problem with what they are wearing etc.

The Redbull ^^ above is cool and I see no problems with that.

Tom Daley is invited to show his body by everyone it seems whenever hes on tv- I've no problem with this. I imagine outside of our culture/the west he'll be seen as unholy and given lashes.

Just chill the **** out. As long as its in context - who cares?


 
Posted : 16/06/2015 3:21 pm
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Dirty dog, that's just stupid. You can always point at some supposed bigger issue, does that mean we shouldn't worry about anything until some bigger problem is sorted?

Hora, it's no different.


 
Posted : 16/06/2015 3:22 pm
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With respect guys, i'm afraid you're both wrong. It's not about the gender of the person involved (despite the near universal bias against women), it's the useless and offensive objectification of a person's body. It's not about equality, because you don't balance a wrong with more wrong: you stop doing it. It's not about context either, because there is no place for it.

There's nothing prudish about mutual respect and appropriate celebration at sporting events. It's not exactly a leap to Sharia law...


 
Posted : 16/06/2015 3:23 pm
 nach
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It's naff and embarrassing, as are shouts of "prudes!" and "Sharia!"

One show I work on had a company turn up with women in hot pants emblazoned with QR codes on their bums. The organisers imposed a dress code in response. As a result, the atmosphere and crowd have been about a million times better and more welcoming at every show since. Straight dudes still get to come and play the videogames they always did there, but hey, everyone else can do that and feel comfortable too now!

Its about context

Context being a bunch of priapic dudes furiously ignoring the vast inequalities in available opportunities and positive media imagery between genders. Context being a bunch of business people ignoring the bigger audience they could have and instead catering to a well worn furrow of teenage and twenty something men. It's archaic, it's bad culture, and it's bad business.

If anyone wants to gawp at tits there are plenty of places to do that (for instance, skype), it doesn't need to be grafted onto everything else.


 
Posted : 16/06/2015 3:23 pm
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[i]Afteral why can't we admire the male and female form?[/i]

Nothing stopping you from doing that, but why at a bicycle or car race?


 
Posted : 16/06/2015 3:26 pm
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bombjack - Member

I don't see a problem with having a fella in speedos standing next to the winner any more then a woman in a swimsuit.

I don't think it's the same. But I'm struggling to really put into words why. I reckon it's basically the same reasons that it's girls and not guys that are up there in the first place though.

I definitely don't think having more half-naked people makes it any less weird though, just because they're dudes. The basic question is still wtf, why are there half naked people? You say there's a time and a place, how is this the time and the place?

Gender politics and all that is complicated but I think you can think it's totally fine to pay people to take their clothes off, and still think it's weird to do it at a sports event.


 
Posted : 16/06/2015 3:37 pm
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BillOddie - Member

the omnipresent energy drinks brands seem to be some of the worst offenders.

Well, they have the Monster Girls, you see...

https://www.monsterenergy.com/ie/en/monstergirls/

[img] [/img]


 
Posted : 16/06/2015 3:50 pm
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If anyone wants to gawp at tits there are plenty of places to do that (for instance, skype)

er....Skype? the global VOIP service Skype? wow! who you been caling lately? 😆

kidding aside, @nach, your post is spot on btw. Also, the phrase "...cant we just admire the female form?" mentioned earlier on is an absolute embarrassment in 2015.


 
Posted : 16/06/2015 3:51 pm
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The inequality of it is definitely an issue, but if it was guys in speedo's it would still be just plain weird!

Why is there a half-naked person there at all !?!?!!?

And if there is a proper and justifiable reason for *those* people to be half-naked, why isn't anyone else?

Does Not Compute.


 
Posted : 16/06/2015 3:56 pm
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The sponsors and the organisers will determine whether their presence is commercially positive or not, if it is not then they won't survive. They should not be expected to do things that are good for cycling, but great if they do.


 
Posted : 16/06/2015 3:56 pm
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I can't stand it.

What are they for? Nothing at all except for looking at. If that's not objectification I don't know what is. It's massively inappropriate - "we're holding the toughest sporting event in the world, this is an incredible feat of human endurance - so here's some totty! hurr hurr hurr boobies"

FFS. Seriously. If you don't want to come for the cycling, then bugger off to the newsagent and buy some grot.

Same would apply if there were hunky men standing around too. It's ridiculous. I cringe every time I see it.


 
Posted : 16/06/2015 4:00 pm
 iolo
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The ladies (and sometimes men) are there as marketing eye candy.
It's that simple.
The "beautiful people" are there so you as the consumer associate with the product being sold.
It's not exploitation and it's not sexism. The models are there to do a job for which I'm sure they get paid for. They're there because want to be there. If I was beautiful and athletic I'd stand there in a thong while people looked at me safe in the knowledge that I was being paid for that instead of a tedious 9-5 job.


 
Posted : 16/06/2015 4:01 pm
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its all a bit magic mike xxl . Next thing we'll expect Victoria secret to do a mens range to have equality. The organisers should have the final say along with the girls and the competitors. I'd prefer the grid girls to the picture of Rimmel Kate moss gawping at me on the side of STW world which also servers no purpose and less interesting.


 
Posted : 16/06/2015 4:08 pm
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Podium Girls - do they still have a place at races - what do you think ?

Yeah why not? If they want to do that kind of work and look nice why should it bother anyone?


 
Posted : 16/06/2015 4:15 pm
 hora
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So who is the bigger audience then?

How do you propose the organisers attract a bigger audience? Of course on a similar budget to hiring 4xpeople for the day.

Even if you hired the Red Arrows and £1,000,000 on a firework display the uplift in people would come to see a firework and flypast not a sodding bicycle race with skeletal-like riders, half of which just dont look healthy to the general public.

No ta.


 
Posted : 16/06/2015 4:15 pm
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The 'girls' are generally selling a product for the sponsor of the event. If the sponsor is forbidden to use a bit of skin / cleavage during the podium presentation to produce an 'aesthetically pleaseing picture' to sell thier product, they will invest their money elsewhere where gawping is allowed.


 
Posted : 16/06/2015 4:20 pm
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[i]It's not exploitation and it's not sexism.[/i]

You wrote that to be ironic, right? I mean no one with an ounce of feminism, or a smidgen of understanding of how objectification works on both the object and viewer, could fail to understand how parading around in your pants and bra is anything other than sexist and demeaning.


 
Posted : 16/06/2015 4:24 pm
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[quote=hora ]Its about context of the event.
At a bicycle race its odd.
However I was watching Speedway recently and the Monster girls were oot'. MrsH said 'is that really necessary'? but if you are into motorsport its part and parcel of the event etc etc.

In the same way that a Golliwog on the label was part and parcel of buying a jar of jam?


 
Posted : 16/06/2015 4:29 pm
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